Canadian Credit Union Association

CCUA Partners with CICEA to Offer Certified Executive Advisor Designation Program to Credit Unions

With an aging demographic, the need for credit union staff to be fully versed on the roles and financial responsibilities of executors of wills has never been greater. In fact, a few years ago, the Conference Board of Canada described the number of Canadians who will turn 80 in 2017 as “a slow motion demographic tsunami about to hit the Canadian economy.”i

To assist with this, the education and professional development division of Canadian Credit Union Association (CCUA), Cusource, is excited to offer a new Certified Executor Advisor (CEA) designation program – which has come about thanks to a new strategic partnership with Canadian Institute of Certified Executive Advisors (CICEA). 

The program is available to CCUA affiliated credit unions online. In just 30 hours, participants will learn how to engage with executors to explain the process and guide them through a difficult time. The curriculum was created by industry experts, including lawyers, accountants and other professionals that executors may turn to in the course of their duties. 

For those who are already CFPs or CPAs, this program can be counted toward their continued education credits. 

Cusource has negotiated a special tuition price of only $1,465, including tax. There is also a special rate of $295 (plus tax) for those who are interested in CICEA membership. Registration will open December 7, 2016 in the Learning Gateway. For more information please contact Client Solutions, at 1-888-367-1386. 

“We’re excited to partner with the Canadian Credit Union Association,” said Mark O’Farrell, president of CICEA. “We consistently hear remarkable comments from our graduates about deeper client engagement, unprecedented planning opportunities, marketing initiatives and new client development. It’s a great fit and a winning combination for us, the CCUA, their members and all Canadians.”


  • 70% – the estimated number of Canadians without a current and valid will (Leave – A – Legacy Canada);
  • 85% – Testators who ‘have not even thought about their estate or expect to leave less than $100,000 (Manulife Financial Survey)
  • $300 million – Estimated assets transferring to the next generation in the next 20 years, average, per day (STEP Canada)
  • – Rank of executors in testators’ lives for trust and influence (CICEA)
  • 98% – Surveyed Canadians intending to name a family member as their executor (BMO Leger Poll)
  • – Number of tax returns Canadian executors should consider filing (Grant Thornton)
  • 18 – Areas with supporting case law where negligence by the executor can result in personal liability (ERAssure Executor Insurance).