The Accredited Canadian Credit Union Sales Professional Program (ACCUSP) is designed to empower those who are responsible for building relationships and providing exceptional sales and service to credit union members. This credential is offered through The Credit Union Institute of Canada (CUIC).

Learners who have successfully completed the required training, have proven their proficiency in communication, sales, and relationship building with knowledge assessments, and validated knowledge transfer through rigorous course examinations will be granted the ACCUSP status by CUIC. This certification offers a blend of theoretical knowledge and practical expertise, ensuring participants are well-equipped to meet the challenges of today’s credit union environment.

The CUIC programs are meticulously crafted by credit union subject matter experts and incorporate courses examined by our academic partner, Dalhousie University, a trusted leader in higher education. These programs are valued by credit unions across the country because they have proven effective at delivering on the unique skill development needs of our members.

Mirren Harris, M.Ed., VP Education and Professional Development, CCUA.

We’re pleased to acknowledge that Fusion Credit Union’s dedicated team training program, Our Genuine Brand Experience, has been reviewed and is now recognized as a pre-approved option in the CUIC Accredited Canadian Credit Union Sales Professional Program. Employees from Fusion Credit Union who wish to pursue the ACCUSP credential are one step closer to getting accredited once they have completed the comprehensive skill building program. The training offers facilitated learning, skill practice, and coaching, making it an effective experiential learning program. 

“Recognizing our Genuine Brand Experience program as a pre-approved option makes the ACCUSP program more accessible to our employees. [They] have access to many training programs at Fusion, helping them grow in their current role and develop skills for future roles, with financial support from Fusion.  We believe that learning leads to confidence in mastering one’s role which ultimately leads to job satisfaction.” 

Kelly Luhowy, Manager of Talent, Learning & Development, Fusion Credit Union

CUIC, in partnership with Dalhousie University, is committed to helping learners build the knowledge, skills, and expertise needed to support long-term sustainability at the credit union, provincial and national level. Adding a new accreditation focused on building deeper relationships with credit union members will position the sector for success today, tomorrow, and into the future. To complete this new accreditation, please enroll in the Accredited Canadian Credit Union Sales Professional Learning Path here.