Last Friday, CCUA hosted the 2021 Marketing Forum & AIME Awards to recognize and celebrate this years’ AIME Award winners. The session also featured insights from Jeremy Miller, Expert Brand Strategist and Best-Selling Author. Miller, who served as MC for the event, delivered a keynote presentation on adapting marketing strategies to fit the current consumer climate emerging from the COVID-19 pandemic.
The session also featured a discussion with Lincoln Anthony Blades, Cultural Impact Consultant. Blades specializes in helping companies advance their multicultural marketing efforts to engage members of different cultural backgrounds. During the presentation, he addressed how organizations can effectively, creatively and authentically implement diversity into marketing and communication efforts.
Congratulations to all the 2021 winners and thank you to all the participants who joined the event.
2021 AIME Awards Winners
| Coast Capital | Excellence in Brand Awareness |
| Atlantic Central on behalf of Atlantic Credit Unions | Excellence in Integrated Consumer Marketing |
| Atlantic Central on behalf of Atlantic Credit Unions | Excellence in TV/video |
| Servus Credit Union | Excellence in brand awareness |
| Coast Capital Savings | Excellence in content marketing |
| Prospera | Excellence in digital marketing |
| Servus Credit Union | Excellence in Integrated Consumer Marketing |
| Prospera | Excellence in loyalty marketing |
| connectFirst Credit Union | Excellence in public relations |
| Prospera | Excellence in TV/video |
| Your Neighbourhood Credit Union (Best of Marketing Award Winner) | Excellence in digital marketing |
| CUA | Excellence in Integrated Consumer Marketing |
| Your Neighbourhood Credit Union | Excellence in radio |
| Synergy Credit Union | Excellence in TV/video |
